Changing Travel Behaviour
About this course
- Course code:
- Professional/Short Course
- Geography and Environmental Management
- Six one day sessions scheduled over a period of up to 14 weeks
- Course director:
- Prof. John Parkin
- Programme leader:
- Dr Steve Melia
- Key fact:
- This course can count towards the MSc Transport Planning or the MSc Transport Engineering and Planning
Page last updated 13 January 2017
Much of transport planning and transport policy is about trying to change the way that people travel, to reduce environmental impacts or to achieve economic or social goals.
This course considers the theory and practice of travel behaviour change. It considers 'smarter choices' (or voluntary travel behaviour change as it is known internationally), and also more broadly cities, countries and specific initiatives which have changed or attempted to change travel behaviour.
For those not wishing to undertake the optional assessment, there are no formal entry requirements.
If you wish to complete the course assessment are expected to have a first degree at 2.2 level or above (or equivalent) or alternatively have industrial experience.
We strongly recommend that you speak to the course tutor prior to the course if you are unsure about your suitability to complete the assessment.
Careers / Further study
This module can be taken as a stand-alone CPD course, or used to build up credits towards the following named postgraduate qualification by completing the module assessment:
· PG Certificate; Diploma or Masters in Transport
What does it cover?
- Introduction to the principal theories of travel behaviour, and behaviour change including: rationality and bounded rationality, cognitive and social models.
- The social and political context of travel behaviour change.
- The techniques of behaviour change in different contexts e.g. workplace, neighbourhood/settlement, new developments, as applied to route choice, mode choice and the decision to travel.
- The application of research techniques to monitor and evaluate transport plans and strategies.
- Evidence of the effectiveness of travel behaviour change programmes in practice, and the academic debate around the validity of travel behaviour evaluation methods.
- International examples of where and how modal shift has been achieved (or attempted with limited success) over the longer-term.
What will the course outcome be?
- To be able to critically compare different theoretical models of travel behaviour and identify their relevance to transport planning practice.
- To be able to identify and analyse evidence on different international contexts where travel behaviour change has occurred.
- To evaluate different approaches to travel behaviour change and the evidence about their effectiveness.
- To apply travel behaviour modelling techniques in different aspects of transport planning.
Learning and Teaching
Watch the video of students comments on transport teaching at UWE Bristol and find out why recent students chose to study Transport at UWE Bristol.
The course is delivered through a series of lectures, interactive workshops and student presentations over one semester.
- Directed contact learning = 36 hours
- Independent Study = 36 hours
- Assessment, including preparation = 78 hours
- Total =150 hours
The assessment for this course includes a presentation and project report. For more details, see our full glossary of assessment terms.
View our Centre for Transport and Society (CTS) pages for further information on activity including upcoming events and opportunities in transport.
UWE Bristol is superbly equipped with libraries and computer labs, and an excellent campus environment.
Find out more about the facilities and resources UWE has to offer.
Supplementary fee information
Bookings for the 2016/17 run of this module are now closed. Please complete an enquiry form to receive information once the 2017/18 academic year run of this module becomes available.
UWE Bristol, Frenchay Campus, Coldharbour Lane, Bristol BS16 1QY
How to apply
For all enquiries, please complete our on-line enquiry form or contact us on the number below.
If you wish to gain university credits by completing the assignment please register for our Transport Framework (If you have already registered, please contact your course administrator directly to make a booking).
For further information
- Email: For all queries, please complete the on-line enquiry form above.
- Telephone: +44 (0)117 32 81196