MA/MFA Creative Producing

Entry year
Course code
Creative and Cultural Industries
City Campus
One year full-time; two years part-time
Full-time; Part-time
Programme leader
Dr Katie Davies

Please note we are no longer offering this course to new applicants

Page last updated 20 February 2020


Delivered in collaboration with Watershed's Pervasive Media Studio, this Masters degree has a unique focus on becoming a producer, specialising in the growing market for creative experimental technology innovation.

Accreditations and partnerships:

In today's rapidly evolving creative and cultural industries, there is a growing need for talented producers who can apply their ideas and skills across existing and emerging platforms, and technologies to produce new kinds of experience design.

The MA Creative Producing degree will develop your creative leadership potential. You will become equipped to work at the crossover between creative practice and emerging technologies, managing multiple platforms and interdisciplinary teams.

As part of a dynamic partnership with Bristol's Watershed, the course is hosted by the Pervasive Media Studio and UWE Bristol's Digital Cultures Research Centre. You will realise your potential as a creative producer in this unique research and development space where artists, engineers, academics and designers work together to develop innovation.

Industry-ready skills

The course provides an immersion into the world of creative innovation. It is the UK's only Masters course focusing on the use of digital technologies at the interface of physical design and traditional art forms.

You will develop vital practical skills such as bidding, pitching, project management, and social media management. There is also significant emphasis on the key personal development aspects of becoming a producer: collaboration, talent development, ideas development, imagination, resilience, judgement and risk management.

Real-world experience

Industry experience is a key component of the course, and we will support you in working alongside experienced producers on live projects. You will work directly with experimental technologies, have placements in some of Bristol's most exciting cultural organisations and companies, and build a portfolio of your own work. You will take the role of lead producer on one of your own projects by the end of the degree.

Flexible, accessible learning

The course will be delivered with an equal split between practical and analytic learning with the option to study part-time or full-time.

The teaching schedule features a minimal amount of set classroom time, a number of intensive workshop sessions and a high degree of self directed study. Together with online support, it is designed with the flexibility to integrate around working life.

Watch: The learning and teaching experience



Year one

Semester 1

  • The Role of the Producer
  • Being a Producer 1

Semester 2

  • Cultural Value Networks
  • Being a Producer 2

Semester 3

  • Dissertation Project: MA Creative Producer
  • Dissertation Project: MFA Creative Producer

The University continually enhances our offer by responding to feedback from our students and other stakeholders, ensuring the curriculum is kept up to date and our graduates are equipped with the knowledge and skills they need for the real world. This may result in changes to the course. If changes to your course are approved, we will inform you.

Learning and Teaching

The programme is based on a 50/50 spit between practice and theory. Alongside professional competencies, you will develop the personal skills and resilience that are essential to success as a Creative Producer.

Learning methods will include presentations, workshops, discussions, group work, supervision, and placement. You will also be encouraged to engage in a significant degree of self-directed study time, both in groups and individually.

For more details, see our full glossary of learning and teaching terms.

Study time

This Masters can be taken as either a one year full-time or two years part-time course. The part-time option has been designed to allow students to integrate studies around existing work commitments.

Contact hours vary from module to module but you can expect the full-time pathway to need a commitment of approximately three days per week. If you choose to study part-time, you will study one module per term, with the workload adjusted accordingly.

In the full-time route, term one is delivered as a 12 week twilight programme with an additional two 'sprint' hackdays and two all day teaching sessions. You will receive fortnightly supervision and will be required to do up to five days of shadowing time.

Term two involves four teaching sessions, each session lasting one day, and an eight week placement.

Term three is delivered by supervision and weekly cohort production meetings.


We use a variety of assessment tools during the course, with an emphasis on report writing and presentations. These offer a robust and compelling way to track your development while giving you the chance to refine the evaluation and communication skills that are relevant to the real world.

For more detail, see our full glossary of assessment terms.



All students will have the opportunity to gain real world experience as an assistant producer on an eight week placement during the course.

Several live projects have been agreed with our placement partners. These include some of Bristol's most exciting cultural organisations and providers. Throughout your placement, you will be supported by faculty staff.

Study facilities

The course will be housed within the Pervasive Media Studio a world leading innovation lab that sits within Bristol's Watershed and forms part of the unique City Campus.

Learn more about UWE Bristol's facilities and resources

Watershed's Pervasive Media Studio hosts a brilliant community of over 100 artists, creative companies, technologists and academics exploring experience design and creative technology. Projects developed in the Studio can be cultural or commercial and span play, robotics, location-based media, food, connected objects, interactive documentary and new forms of performance. We test our projects as early as possible and iterate.

In 2011 Watershed, UWE Bristol and University of Bristol entered into an extended partnership to undertake collaborative creative technologies activities together. Through this partnership the Pervasive Media Studio creates unique opportunities around research, knowledge exchange, innovation, incubation and teaching. The partnership enables the linking of creative practice and leading edge research to pioneer innovative creative technologies, novel applications of digital media and socially engaged experimental digital and creative projects.


Careers / Further study

Offered through a collaboration between Watershed and UWE Bristol, this course has been designed to fulfil the recognised shortage of Creative Producers across a diverse range of industries.

On graduation, you will be equipped to initiate, facilitate and manage innovative cultural products across multiple platforms. It is the ideal preparation for roles within digital agencies, innovation centres, live performance venues, media, independent arts, large-scale corporations, micro-businesses and technology.

You will also be supported in understanding your value as a freelancer and will be well placed to investigate your own start up options.


There is currently no published fee data for this course.

Supplementary fee information

See our funding pages for more information.


Entry requirements

An honours degree in a related subject area is required, but applicants with substantial relevant professional experience will also be considered.

Shortlisted candidates will be invited to an interview (telephone interviews will be conducted for international applicants).

Candidates will be expected to have some demonstrable experience of work in the cultural industries and/or with creative technologies. This experience could be in any role and may be as an intern, as a volunteer or in a professional capacity.

Candidates will be encouraged to bring documentation of any projects they have been involved with to discuss at interview.

If you are applying to organisations for funding, they may have application deadlines by which time you will need to know if you have a place on a course. You should build this deadline into your application process and if you are working to a funding deadline then please let us know.

For further information