Professional/Short Course Communication for Conservation
30 credit level 7 module
About
This 30 credit module, Communication for Conservation, covers effective communication, which is vital for the success of conservation initiatives to identify and engage with audiences; raise issues in the public consciousness; and drive policy change and (iv) inspire behaviour change. This module aims to provide students from predominately biological and environmental backgrounds with the skills and theoretical understanding to communicate with different stakeholders and design effective communication.
On successful completion of this module, you'll be able to:
- recognise the complexity of communication needs surrounding environmental and conservation initiatives.
- critically evaluate the efficacy and limitations of existing communication methods, and apply practical skills to enable communication with different target audiences.
- demonstrate an advanced understanding of the communication and behaviour change theories that underpin this discipline.
- work effectively within a team, making appropriate use of the capacities of team members and managing/resolving potential conflict situations.
Careers / Further study
This module can contribute towards the MSc Applied Wildlife Conservation, and the Professional Development Awards. If you have any queries, please contact the Professional Development team (pd@uwe.ac.uk).
How to apply
Please click on the Apply Now button to apply for your CPD module, which you can take as a stand-alone course or as part of an undergraduate or postgraduate (Masters level) programme.
Please read our Terms and Conditions.
For further information
- Email: pd@uwe.ac.uk
- Telephone: +44 (0)117 32 81158
Structure
Content
The module syllabus typically includes the following topics:
- The interdisciplinary nature of communication strategies by drawing on literature from diverse research areas such as psychology, anthropology, environmental education and conservation biology.
- Conservation psychology and behaviour change theory.
- Methods for understanding and engaging with different audiences including participatory methods, listening skills, qualitative interviewing, citizen science, etc..
- Practical communication skills including presenting, lobbying, publishing, etc.
- Effective campaign design.
- Critical appraisal of current and historical communication campaigns. The module will also help students to be reflective on their own work.
Learning and Teaching
Teaching will be a mixture of scheduled, independent and distance learning.
This module will be delivered with the expertise of lecturers from Bristol Zoological Society's Conservation Learning and Conservation Science Departments. Guest lecturers will also be conducting masterclasses in specific communication skills e.g. social media, engaging with local communities, working with lobbyists and government organisations, etc.
Scheduled learning includes lectures, seminars, tutorials and workshops.
Assessment
Assessment for this level 7 (Master's level) module comprises:
- a presentation (20 minutes + 10 minutes Q&A) - a communications campaign to demonstrate how you would effectively communicate the issues and use methods to achieve the desired outcome.
- a portfolio (4,000 words) - to demonstrate and document some of the skills that you've learnt throughout the course, e.g. creating campaign materials, engaging with social media, audio-visual techniques, etc. A
You'll be supported to succeed in this assessment through coursework support sessions.
Prices and dates
Supplementary fee information
For information on fees, managing your money and determining your fees status, please visit our Health professional development fees webpage.
Please note priority will be given to applications received through our funded educational contracts.
Dates
Please click on the Apply Now button to view dates.
If no course dates are shown below this could be due to high demand or no availability. If your course is being funded by your employer and they have bought places in advance, you will need to contact them to be given the links t
Features
Study facilities
Learn more about UWE Bristol's facilities and resources.
The College of Health, Science and Society at UWE Bristol and Bristol Zoological Society have excellent reputations for the quality of their teaching and the facilities they provide, including online study skills support and library services.
Take a personalised virtual tour of the Health Professions facilities and experience what a typical day could look like here for you.
If the course you are applying for is fully online or blended learning, please note that you are expected to provide your own headsets/microphones.