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Executive Education

Strategic Management for Results

About this course

Course code:
Professional/Short Course
Bristol Business School
One day
Course director:
Dr. David Wornham

Page last updated 18 September 2018


At Bristol Business School, our portfolio of open programmes offers you and your business a flexible learning solution.  We have a range of programmes covering a wide range of topics, including Finance, Strategy, Marketing, Leadership, Coaching and Mentoring, Innovation, and Design Thinking, among many others.  Our programmes are delivered by experienced practitioners and academics, who combine cutting-edge thinking with a practical, real-world focus, ensuring our programmes meet professional and industry needs.

Programme introduction

In a commercial world of fast-changing sector boundaries, hyper-competition, rapid digitisation and global ambition it is ever more important that organisations have a robust competitive strategy in place. Unlike some other management areas strategy is practiced in many different forms, making it hard, sometimes, to know how to approach its formulation and execution.

During this one-day programme we will explore the fundamentals of strategy and how these are best addressed in current approaches.   As strategy is fundamentally aimed at describing and taking account of uncertain future outcomes we will look at ways in which organisations can reduce the subjectivity and risk associated with their strategic decision-making.

Who is it for?

This programme will suit those wishing to develop their knowledge of strategy-making and those who already have some responsibility in this area. In addition, it is widely accepted that many other employees are also better able to perform their roles equipped with an understanding of their company's strategy so exposure to its main principles and issues will be of great benefit to them.    This course is suitable for middle and senior line managers who are already in or making a transition into more strategic roles.

What do I get out of it?

By the end of the programme you will be able to understand:

  • the main tools associated with strategy formulation
  • processes used in mapping future sector scenarios and incorporating these into strategy
  • how organisations build and sustain competitive advantage
  • the pitfalls of strategy-making particularly with respect to its execution.

Entry requirements

There are no formal entry requirements for this open programme, although some familiarity with established management concepts is desirable.



What does it cover?

The programme will cover the following topics:

  • Introduction: the evolution and practice of strategic management
  • Understanding the challenges facing  business
  • The strategist's toolkit
  • Taking account of an uncertain future
  • Positioning for competitive advantage
  • Underpinning strategy with distinctive competences
  • Strategy execution.

How will I learn?

This stimulating programme with feature a mix of instructor-led sessions, mini case-studies, examples and group sessions. It is designed to be highly engaging and practical. Within the bounds of confidentiality, participants should be prepared to discuss strategic challenges facing their own organisations.


Study facilities

Our Executive Education Programmes are run at our dedicated Bristol Business Engagement Centre, providing a professional environment for your development needs. Located at Frenchay Campus, with easy access to the M4 and M5 motorways and Bristol Parkway rail station, it has four fully equipped training rooms, a communications and reception area.

To be able to fully participate in our programme, you will need to be comfortable with using the Internet and searching for information online. Session materials are presented through a number of sources including Microsoft Word, Power Point, pdf and online workbooks and discussions.

Prices and dates

There is currently no published fee data for this course.

Supplementary fee information

Please see the table below for current fees and discounts available. All prices are VAT exempt.

Discounts can not be used in conjunction with each other. The greatest discount available will be applied at your booking confirmation.

CohortFull FeeEarly Bird DiscountAlumni/UWE Staff Discount
November 2018£325£293£276
Payment Deadline 17 September 201829 October 2018
May 2019 13 March 201924 April 2019
Payment Deadline£325£293£276

(Fees include car parking, lunch and refreshments)

Programme dates


November 2018

Session 1


Tuesday 13 November 2018



May 2019

Session 1


Thursday 9 May 2019




Bristol Business School, UWE Bristol, Frenchay Campus, Coldharbour Lane, Bristol BS16 1QY

How to find UWE Bristol

How to apply

How to apply

To make a full or provisional booking for this programme, please complete the relevant online booking form below:

November 2018Book NowEnquire Now
May 2019Book NowEnquire Now

For further information

  • Email: Please contact us on the enquiry form above.
  • Telephone: +44 (0)117 32 87408

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